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Plan for Profitability!
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Strategic Planning Quiz
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Plan for Profitability!  has been awarded five stars by reviewers at Amazon.com.  A reader from California commends the book because it "treats the creation of a strategic business plan in a short, concise, and complete manner."

 

 

 

 

 

 

 

1.  What is a Strategic Business Unit (SBU)?

 

A Strategic Business Unit is a business area with an external marketplace for its good and services for which one can determine objectives and execute strategies independently of other business areas. (Plan for Profitability! page 9)

 

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